Last Updated on January 2, 2022
There are lots of software available to create email campaigns in the current market, but we have found a very good one that has been around for quite some time now. It is SendinBlue. So if you are looking for a good email marketing software, then check out the SendinBlue review.
What is Sendinblue?
Sendinblue is an email marketing platform that makes it easy to send high-quality emails to your subscribers. Sendinblue is one of the most popular and reliable digital marketing platforms out there. With more than 80,000 active users, they send over 100 million emails a day for a competitive price.
Key features
Here are some of the key features of SendinBlue that set it apart from its competitors:
Drag and Drop Editor: A drag-and-drop email editor is available in SendinBlue. There are a number of pre-set elements that you can use to personalize your email design.
A/B testing: Testing multiple subject lines and picking the winner is a way to improve your emails. It helps you increase the ROI of your campaigns.
Landing pages: This feature is available in the premium and Enterprise plans of SendinBlue. You can use SendinBlue’s templates to help speed up the process or create landing pages from scratch.
Reports and Analytics: SendinBlue lets you see detailed reports on your results. With the help of this, you can tweak your campaigns to improve performance.
SMS notifications: With the help of SendinBlue’s SMS feature, you can now use text messages to reach out to your customers.
Opt-In Forms: SendinBlue lets you create opt-in forms that will help you build your list and convert site visitors into leads. You can use templates for social media, popups, and more.
Customer service: Another notable feature is their 24/7 customer support which is available via live chat and email. You can also schedule a call or choose to have a customized demo with them.
Email segmentation: Segmenting your email list helps you send relevant content to the right people. SendinBlue lets you do this with ease.
Email Marketing Automation: SendinBlue lets you set up automated flows that will send out emails based on specific criteria.
One-on-one campaigns: With the help of SendinBlue’s powerful segmentation options, you can target specific customers with unique campaigns. You can control the clicks, page views, and any other measurement you choose for your advertisements. You may also customize messages for activities like password resets and sign-up confirmations in the dedicated transactional area.
Pricing
Free: This plan includes up to 9,000 emails per month and all the features of the platform except for SMS and landing pages. It has a daily limit of 300 emails.
Lite: This plan costs $25 per month and includes 10,000 emails per month, SMS, and landing pages.
Premium: This plan costs $65 per month and includes 20,000 emails per month, SMS, and landing pages. There is telephone support available for this plan, and also users can set up marketing automation in this plan.
Enterprise: This plan is custom priced based on your needs. This has all the features of a premium plan, and priority support is provided to Enterprise plan members.
Support
The SendinBlue team is available via email 24/7. Their support agents are friendly and helpful. SendinBlue provides a comprehensive knowledge base. The support staff will use this database to find you the most suitable solution if you have any problems using the platform.
Sendinblue Pros and Cons
Pros
Affordable Pricing: One of the best things about SendinBlue is that it offers affordable pricing plans. For example, the Lite plan offers 10,000 emails to unlimited contacts only at $25 per month.
Email Automation: You can set up workflow automation or trigger-based automation that helps you to engage the audience. You can also send transactional emails through automation.
WordPress Plugin: SendinBlue has a WordPress plugin with 80,000+ installations. The functionality of the WordPress plugin is similar to that of a web application.
Cons
Email Sending Limit: The free plan has an email sending limit of 300 per day.
Web Application is Slow: Unlike other marketing tools, the SendinBlue web application seems to be a bit slow. However, this is not the case all the time.
Conclusion
Overall, SendinBlue is an excellent platform for email marketing. It offers a wide range of features and caters to users of all levels of experience. The customer service is excellent, and the pricing plans are very reasonable. If you’re looking for a reliable and user-friendly email marketing platform, then SendinBlue is a great choice.
