Kajabi Pricing (2022) – Which Plan is Best for You?


Last Updated on January 13, 2022

Are you trying to determine which Kajabi pricing plan is best for your business?

The cost is always a key consideration for beginner course creators, and comparing different Kajabi plans helps make an informed decision.

We have broken down all Kajabi pricing and plans and highlighted the main differences between them that help you decide the best-suited plan.

Kajabi Pricing Overview

Kajabi has three pricing plans Basic, Growth and Pro. The Basic plan costs you $149 per month, the Growth plan will cost you $199 per month, and the Pro plan will cost you $399 per month. There is a 20% discount on all plans if paid annually.

You can try any Kajabi pricing plan with a 14-day free trial.

After the free trial, you can upgrade or downgrade your plan before going to a paid plan. You can also cancel your subscription within 30 days of your first payment and get your money back.



$119/month if paid annually

  • Products - 3

  • Pipelines - 3

  • Contacts - 10000 

  • Active Members - 1000

  • Website - 1

  • Admin User - 1

  • Unlimited Landing pages

  • Unlimited Marketing Emails

  • Kajabi University

  • 0% Transaction Fee

  • Webinars & Events

  • Templates

  • Quizzes & Surveys

  • Chat Support

  • Automations

  • -

  • -

  • -

  • -



$159/month if paid annually

  • Products - 15

  • Pipelines - 15

  • Contacts - 25000 

  • Active Members - 10000

  • Website - 1

  • Admin User - 10

  • Unlimited Landing pages

  • Unlimited Marketing Emails

  • Kajabi University

  • 0% Transaction Fee

  • Webinars & Events

  • Templates

  • Quizzes & Surveys

  • 24/7 Chat Support

  • Advanced Automations

  • Ability to Remove Kajabi Branding

  • Affiliate Program

  • -



$319/month if paid annually

  • Products - 100

  • Pipelines - 100

  • Contacts - 100000 

  • Active Members - 20000

  • Website - 3

  • Admin User - 25

  • Unlimited Landing pages

  • Unlimited Marketing Emails

  • Kajabi University

  • 0% Transaction Fee

  • Webinars & Events

  • Templates

  • Quizzes & Surveys

  • 24/7 Chat Support

  • Advanced Automations

  • Ability to Remove Kajabi Branding

  • Affiliate Program

  • Code Editor

What is Kajabi?

Kajabi is a powerful, beautiful, and easy-to-use online marketing platform. It’s the perfect solution for any business that needs an affordable way to create, publish and promote its online courses, products or services.

Kajabi has everything you need in one place: Video hosting, online courses, membership sites, blogs, shopping carts and more! Best of all? Your site will be automatically optimized for search engines like Google so that customers can find you quickly on the web.

Below are the top features they have included with their platform:

  • Online Course Creation
  • Podcast
  • Membership Sites
  • Email Newsletters
  • Coaching
  • Website Builder
  • Easy Payments
  • Landing Page Builder
  • Pipelines
  • Analytics
  • People
  • Mobile

Kajabi Pricing Plans

Kajabi has three different pricing plans for various business sizes and needs.

Kajabi is a stop solution for online course creation without any third-party marketing and management tools.

Kajabi pricing tiers mainly vary according to the number of products, pipelines, contacts, active members, websites and admin users.

Kajabi has a built-in email marketing tool that eliminates the need for services like Mailchimp or ConvertKit.

One of the significant advantages of Kajabi plans is that you will access almost all features in any plan.

Below are the standard features included with your Kajabi subscription regardless of the plan you choose or whether you pay monthly or annually.

  • Unlimited landing pages
  • Unlimited marketing emails
  • Kajabi university
  • 0% transaction fees
  • Webinars and events
  • Ready to use templates
  • Video hosting
  • Sales funnel builder
  • Assessments (Quizzes & Surveys)
  • 1 Customer Success Activation Call
  • Chat Support
  • Automations
  • Payment processing
  • Private community
  • 24/7 customer support

Kajabi Basic Plan

The Kajabi Basic plan is for those who don’t know what they want to build but are confident that online business is where they want to be.

Kajabi basic plan gives you access to 3 products and 3 Pipelines. Pipelines are critical if you want to sell products and courses online, and you can create a highly converting sales funnel or pipeline in just a few clicks using their ready to use playbooks.

You can create unlimited landing pages and send unlimited marketing emails in this plan. You are limited to 10000 contacts and 1000 active members.

Active members are the members who are logged into their accounts with you in the last 30 days.

You can create 1 website with 1 admin user, which is enough for entry-level business owners and entrepreneurs. Using their website builder is very easy with readymade responsive themes, and you can also use a custom domain for your website.

In Basic plan, you get access to the following: 

  • 3 Products 
  • Unlimited Landing Pages
  • 3 Pipelines 
  • 10,000 Contacts
  • Unlimited Marketing Emails
  • 1 Admin User
  • 1 Website 
  • 1,000 Active Members 

Also, the basic plan provides access to a lot of templates, Kajabi University, Chat support, and basic automation needed for a business.

0% transaction fees is another significant benefit of their Basic Plan. Many competitors charge roughly 5% at the baseline level, which is a considerable advantage of their Basic Plan.

The basic plan costs $149/month in monthly subscription and $119/month if paid annually.

Bottom Line: Kajabi’s Basic plan is excellent for those just starting as a course creator. The major downside of this plan is you do not have access to its affiliate program feature, and you cannot remove the Kajabi branding.

Kajabi Growth Plan

The next level of the Kajabi plan is the Growth plan. This plan is also advertised as Kajabi’s most popular plan, and for a good reason. You get various add-ons to choose from, along with all of the essential features that make Kajabi so impressive.

The number of pipelines and products goes to 15 in this plan, with 1 website and 10 admin users.

You can use their advanced automations to create more effective email marketing campaigns. If you want, you can also remove the Kajabi branding from your campaigns in the Growth plan.

Most importantly, you can now have 10000 active members and 25000 contacts.

An essential add-on to the Growth plan is the affiliate program feature to make your affiliates grow your business. You can provide referral links to your existing users to bring leads to your business. Once a lead becomes a customer, you need to pay them a percentage of every referral.

In the Kajabi Growth plan, you get access to the following: 

  • 15 Products 
  • Unlimited Landing Pages
  • 15 Pipelines 
  • 25,000 Contacts
  • Unlimited Marketing Emails
  • 10 Admin User
  • 1 Website 
  • 10,000 Active Members 

At the Premium level, you get even more features. Apart from these, you will also get 24/7 chat support with a Growth plan.

The growth plan costs $199/month if paid monthly and $159/month annually.

Bottom Line: Kajabi’s Growth plan has all the features which needed to run a successful business of online courses. The main advantage of the Growth plan is its affiliate program feature and ability to remove the Kajabi branding.

Kajabi Pro Plan

Kajabi Pro is the pinnacle plan of Kajabi, and it has the most features and customization possibilities than any plan. This plan is designed for digital agencies managing a small number of clients’ web presences and successful company owners adding to their website portfolio.

You can create 3 websites with 100 products and 100 pipelines. There may be 25 admin users who can work on the websites. The number of contacts will be 100000, and you can now have active members upto 20000.

In the Kajabi Pro plan, you get access to the following: 

  • 100 Products 
  • Unlimited Landing Pages
  • 100 Pipelines 
  • 100,000 Contacts
  • Unlimited Marketing Emails
  • 25 Admin Users
  • 3 Websites
  • 20,000 Active Members 

Kajabi’s Pro Plan also includes a code editor, another noteworthy feature. Companies may use Kajabi software to its full potential by customizing specific features, such as email marketing campaign templates.

The pro plan costs $399/month with monthly payments and $319/month with an annual subscription.

Bottom Line: Kajabi’s Pro plan allows you to access its code editor feature which opens up all the customization options. It is best suited for large businesses and digital agencies because of its hefty monthly fees.

Kajabi Access

The Kajabi Access add-on introduces several enhanced capabilities to users. Kajabi Access is a paid add-on that may be purchased for $99 per month and used with monthly or annual Kajabi subscription plans.

kajabi access pricing
Kajabi Access Pricing

For example, adding Kajabi Access to your Basic plan costs $248 per month ($149 + $99) or $218 per month if paid annually. If you’re a new customer, you can purchase Kajabi access for testing at the Free trial stage.

With Kajabi Access, you will get 6 one-on-one sessions with the Kajabi customer success manager to help you achieve your business objectives using their platform. Each session will last upto 45 minutes.

The second most crucial benefit of Kajabi Access membership is that it doubles your offerings with any plan. For example, if you get the Kajabi Access membership with the Basic plan, you will get 6 products and 6 pipelines in place of 3.

You will also get the custom code editor of Kajabi with Access membership which is usually available to Pro plan users.

Kajabi Access also has some nice additional perks. Early access to new Kajabi features through Beta launches and the opportunity to personalize the design of your website are two more benefits.

Kajabi Signup Process

To sign up with Kajabi platform they requires to input your full name and email address at first step and in the next step you have to input your desired password, a valid phone number and your credit card details.

kajabi sign up step 1

They use this credit card to charge your account after your free trial period is over. They accept all major credit cards includes Visa, MasterCard, American Express and Discover.

You can cancel, upgrade or downgrade anytime easily on their platform. Currently they are offering a 14 day free trial with any of their plan.

Kajabi Pricing Summary

How much does Kajabi cost? Here is a quick recap of Kajabi pricing below.

  • Kajabi Basic plan costs you $149 per month
  • Kajabi Growth plan cost you $199 per month
  • Kajabi Pro plan cost you $399 per month

How Does Kajabi Pricing Compare with its Competitors?

Before going with Kajabi, it is essential to see Kajabi alternatives and their pricing. You will get many articles comparing Kajabi with other platforms like Kajabi vs Kartra, Kajabi vs Thinkific, Kajabi vs Teachable, or Kajabi vs ClickFunnels.

But most of the time, it is not a fair comparison because some of these platforms do not have similar features like Kajabi.

Our research found that one of its closest competitors is Kartra, with similar features. Other competitors are Thinkific and Teachable if you are purely in online course creation and selling space. Let us compare their pricing with others

Kajabi vs Kartra Pricing

Both Kajabi and Kartra are all in one platform but Kartra has some extra and advanced featured compared to Kajabi.

Kartra offers 4 pricing plans called Starter, Silver, Gold and Platinum. You will get 25% discount on any plan if paid annually.

  • Starter plan – $99 per month ($79 per month if paid annually)
  • Silver plan – $199 per month ($149 per month if paid annually)
  • Gold plan – $299 per month ($229 per month if paid annually)
  • Platinum plan – $499 per month ($379 per month if paid annually)

See the full details of Kartra pricing here

Kajabi vs Thinkific Pricing

Thinkific is an online course platform to create, sell and market your online courses and offers many decent features but not at the level of Kajabi. You will get almost everything in Thinkific except email marketing tool.

Thinkific offers 4 plans Free, Basic, Pro and Premier. You will get 20% discount on any plan if paid annually.

Free plan – $0 per month

Basic plan – $49 per month ($39 per month if paid annually)

Pro plan – $99 per month ($79 per month if paid annually)

Premier plan – $499 per month ($399 per month if paid annually)

Kajabi vs Teachable Pricing

Similar to Thinkific, Teachable is also not a direct competitor of Kajabi because Kajabi is an all in one platform whereas Teachable is simply an online course platform to create and sell online courses and coaching.

Teachable has 4 plans Free, Basic, Pro and Business.

Free plan – $0 per month

Basic plan – $39 per month ($29 per month if paid annually)

Pro plan – $119 per month ($99 per month if paid annually)

Business plan – $299 per month ($249 per month if paid annually)

Which Kajabi Plan is Best For You?

Kajabi has everything you need. It includes online courses, websites, landing pages, payments, analytics, forums, email, and more in one platform.

Kajabi pricing and plans are adaptable and straightforward, contrasting some of its rivals. The first thing to consider is the many constraints. If you need many products, an enormous email list to import, or merely require many websites, the decision should be simple enough to make!

If you need advanced automation and affiliate programs to promote your brand, we suggest picking the Kajabi’s growth plan. If not, the basic plan of Kajabi will suffice your needs.

Also, if you are looking for a reliable support system, we recommend you opt for Kajabi access with your selected Kajabi pricing plan.

If you are just starting out, get your 14 days free trial and see what features are most important to you.

Frequently Asked Questions

How much does Kajabi cost?

Kajabi offers 3 pricing plans: The Basic plant at $149 per month, The Growth plan at $199 per month and The Pro plan at $399 per month.

Which is better than Kajabi?

Each platform has its edge, and choosing a platform entirely depends on your business needs and requirements. However, some of the top alternatives of Kajabi are Thinkific, Teachable, LearnWoods and TalentLMS.

Which is better: Thinkific or Kajabi?

Kajabi is an all-in-one platform to grow your knowledge business, whether you want to sell a digital product, create courses and coaching programs or launch a membership site. But if you are serious about growing your business around online courses at lower prices, then go for Thinkific.

Does Kajabi charge a transaction fee?

No, Kajabi Doesn’t charge any transaction fee if you sell products using their built-in payments.

How long is Kajabi free trial?

Kajabi offers a 14 day free trial with any of their plans.

Is Kajabi better than Kartra?

Both platform are all in one platform but Kartra is little cheaper than Kajabi and has more advance feature compare to Kajabi. Kartra also offers to sell physical products. However if you are in only is selling digital products then Kajabi is more straightforward and easy to use platform.

What is the difference between Kajabi and Teachable?

Comparing Kajbi and Teachable is not a fair comparison because Kajabi is an all in one platform whereas Teachable is just a learning management system. If you are a beginner and wants simple platform to create and sell your online courses then consider Teachable.

Is Kajabi university free?

Kajabi university is an online video training module from Kajabi which helps you to learn their platform better. It is a kind of support element given with any plan of Kajabi for free.

Is there a free plan of Kajabi?

No, Kajabi doesn’t offer any free plan. However, you can test out all Kajabi features free with their 14 days free trial.

What is included with Kajabi?

There are many powerful tools and features and included with Kajabi like online course and page building, podcast recording, membership sites, real time analytics, website builder, payment processor, email marketing tool, sales funnel builder, video hosting, landing pages, video streaming and private community.

What is the difference between Kajabi and podia?

Kajabi is more towards course creation and selling whereas Podia is an all in one business platform to sell courses, products and memberships. However marketing and automation features of Podia is not powerful as Kajabi. Podia is also an affordable platform than Kajabi.

Who uses Kajabi?

Kajabi is mainly an all-in-one platform for course creators and mostly used by individuals and companies in the professional training and coaching industry


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