Kajabi Pricing 2022 – Which Plan is Best for You?


Last Updated on February 5, 2022

Are you trying to determine which Kajabi pricing plan is best for your business? or want to know the difference between various pricing plans of Kajabi in detail, then you are at the right place.

The cost is always a key consideration for beginner course creators, and comparing different Kajabi plans helps make an informed decision.

That’s why we have broken down all Kajabi plans and highlighted the main differences between them so you can decide the best-suited plan for you.

Kajabi Pricing Overview

Kajabi has three pricing plans Basic, Growth and Pro. The Basic plan costs you $149 per month, the Growth plan will cost you $199 per month, and the Pro plan will cost you $399 per month. There is a 20% discount on any plans if paid annually.

You can try any Kajabi pricing plan with a 14-day free trial.

After the free trial, you can upgrade or downgrade your plan before going to a paid plan. You can also cancel your subscription within 30 days of your first payment and get your money back.



$119/month if paid annually

  • Products - 3

  • Pipelines - 3

  • Contacts - 10000 

  • Active Members - 1000

  • Website - 1

  • Admin User - 1

  • Unlimited Landing pages

  • Unlimited Marketing Emails

  • Kajabi University

  • 0% Transaction Fee

  • Webinars & Events

  • Templates

  • Quizzes & Surveys

  • Chat Support

  • Automations

  • -

  • -

  • -

  • -



$159/month if paid annually

  • Products - 15

  • Pipelines - 15

  • Contacts - 25000 

  • Active Members - 10000

  • Website - 1

  • Admin User - 10

  • Unlimited Landing pages

  • Unlimited Marketing Emails

  • Kajabi University

  • 0% Transaction Fee

  • Webinars & Events

  • Templates

  • Quizzes & Surveys

  • 24/7 Chat Support

  • Advanced Automations

  • Ability to Remove Kajabi Branding

  • Affiliate Program

  • -



$319/month if paid annually

  • Products - 100

  • Pipelines - 100

  • Contacts - 100000 

  • Active Members - 20000

  • Website - 3

  • Admin User - 25

  • Unlimited Landing pages

  • Unlimited Marketing Emails

  • Kajabi University

  • 0% Transaction Fee

  • Webinars & Events

  • Templates

  • Quizzes & Surveys

  • 24/7 Chat Support

  • Advanced Automations

  • Ability to Remove Kajabi Branding

  • Affiliate Program

  • Code Editor

What is Kajabi?

Kajabi is a powerful and easy-to-use all-in-one online course platform. It’s the perfect solution for anyone who needs an affordable way to create, publish and promote their online courses.

Kajabi has everything you need in one place: Video hosting, online courses, products, landing pages, payments, analytics and more! Best of all? Your site will be automatically optimized for search engines like Google so that customers can find you quickly on the web.

Below are the top features they are providing with their platform:

  • Online Course Creation
  • Podcast
  • Membership Sites
  • Email Newsletters
  • Coaching
  • Website Builder
  • Easy Payments
  • Landing Page Builder
  • Pipelines
  • Analytics
  • People
  • Mobile

Kajabi Pricing Plans

Kajabi has three different pricing plans for various business sizes and needs.

Kajabi is a stop solution for online course creation without third-party marketing and management tools.

Kajabi pricing tiers mainly vary according to the number of products, pipelines, contacts, active members, websites and admin users.

Kajabi has a built-in email marketing tool that eliminates the need for services like Mailchimp or ConvertKit.

One of the significant advantages of Kajbi plans is that you will access almost all features in any plan.

Below are the standard features included with any Kajabi subscription regardless of the plan you choose or whether you pay monthly or annually.

  • Unlimited landing pages
  • Unlimited marketing emails
  • Kajabi university
  • 0% transaction fees
  • Webinars and events
  • Ready to use templates
  • Video hosting
  • Sales funnel builder
  • Assessments (Quizzes & Surveys)
  • 1 Customer Success Activation Call
  • Chat Support
  • Automations
  • Payment processing
  • Private community
  • 24/7 customer support

Kajabi Basic Plan

The Kajabi Basic plan is for those who don’t know what they want to build but are confident that the online course business is where they want to be.

Kajabi basic plan gives you access to 3 products and 3 Pipelines. Pipelines are critical if you want to sell products and courses online. Using their ready-to-use playbooks, you can create a highly converting sales funnel or pipeline in just a few clicks.

You can create unlimited landing pages and send unlimited marketing emails in this plan. But you are limited to 10000 contacts and 1000 active members.

Kajabi Basic Plan

As per Kajabi, active members are the members who are logged into their accounts with you in the last 30 days.

You can create 1 website with 1 admin user, which is enough for entry-level business owners and entrepreneurs. Using their website builder is very easy with readymade responsive themes, and you can also use a custom domain for your website in this plan.

In the Basic plan, you will get access to the following: 

  • 3 Products 
  • Unlimited Landing Pages
  • 3 Pipelines 
  • 10,000 Contacts
  • Unlimited Marketing Emails
  • 1 Admin User
  • 1 Website 
  • 1,000 Active Members 

The basic plan provides access to many templates, Kajabi University, Chat support, and basic automation needed for a business.

0% transaction fees is another significant benefit of their Basic Plan. Many competitors of Kajabi charge roughly 5% at the baseline level, which is a considerable advantage of their Basic Plan.

The basic plan costs $149/month and $119/month if paid annually.

Bottom Line: Kajabi’s Basic plan is excellent for those just starting as a course creator. The major downside of this plan is you do not have access to its affiliate program feature, and you cannot remove the Kajabi branding.

Kajabi Growth Plan

The next level of the Kajabi plan is the Growth plan. This plan is also advertised as Kajabi’s most popular plan because you will get various add-ons to choose from, along with all of the essential features that make Kajabi so impressive.

The number of pipelines and products goes to 15 in this plan, with 1 website and 10 admin users.

You can use their advanced automations to create more effective email marketing campaigns. If you want, you can also remove the Kajabi branding from your campaigns in the Growth plan.

Kajabi Growth Plan

Most importantly, you can now have 10000 active members and 25000 contacts.

One of the essential add-ons to the Growth plan is the affiliate program feature to make your affiliates grow your business. You can provide referral links to your existing users to bring leads to your business. Once a lead becomes a customer, you need to pay them a percentage of every referral.

In the Kajabi Growth plan, you get access to the following: 

  • 15 Products 
  • Unlimited Landing Pages
  • 15 Pipelines 
  • 25,000 Contacts
  • Unlimited Marketing Emails
  • 10 Admin User
  • 1 Website 
  • 10,000 Active Members 

Apart from the above features, you will also get 24/7 chat support in the Growth plan.

The growth plan costs $199/month and $159/month if paid annually.

Bottom Line: Kajabi’s Growth plan has all the features needed to run a successful online course business. The main advantage of the Growth plan is its affiliate program feature and ability to remove the Kajabi branding.

Kajabi Pro Plan

Kajabi Pro is the pinnacle plan of Kajabi, and it has the most features and customization possibilities than any plan. This plan is designed for digital agencies managing a small number of clients’ web presences and successful business owners.

Kajabi Pro Plan

You can create up to 3 websites with 100 products and 100 pipelines. There may be 25 admin users who can work on the websites. The number of contacts will be 100000, and you can now have active members upto 20000.

In the Kajabi Pro plan, you get access to the following: 

  • 100 Products 
  • Unlimited Landing Pages
  • 100 Pipelines 
  • 100,000 Contacts
  • Unlimited Marketing Emails
  • 25 Admin Users
  • 3 Websites
  • 20,000 Active Members 

Kajabi’s Pro Plan also includes a code editor, which is a noteworthy feature to edit the code of your pages to build custom designs. Companies may use Kajabi software to its full potential by customizing specific features, such as email marketing campaign templates.

The pro plan costs $399/month and $319/month with an annual subscription.

Bottom Line: Kajabi’s Pro plan allows you to access its code editor feature, opening all the customization options. It is best suited for large businesses and digital agencies because of its hefty monthly fees.

Kajabi Access

The Kajabi Access is an add-on service that introduces several enhanced capabilities. You may purchase this paid add-on for $99 per month along with monthly or annual Kajabi subscription plans.

kajabi access pricing
Kajabi Access Pricing

For example, adding Kajabi Access to your Basic plan costs $248 per month ($149 + $99) or $218 per month if paid annually. If you’re a new customer, you can also get Kajabi access for testing at the Free trial stage.

With Kajabi Access, you will get 6 one-on-one sessions with the Kajabi customer success manager to help you achieve your business objectives using their platform. Each session will last upto 45 minutes.

The second most crucial benefit of Kajabi Access membership is that it doubles your offerings with any plan. For example, if you get the Kajabi Access membership with the Basic plan, you will get 6 products and 6 pipelines in place of 3.

You will also get the custom code editor of Kajabi with Access membership which is only available to Pro plan users.

Kajabi Access also has some nice additional perks. Early access to the latest Kajabi features through Beta launches and the opportunity to personalize the design of your website are two more benefits.

Kajabi Signup Process

To sign up with the Kajabi platform, they require you to input your full name and email address at the first step, and in the next step, you have to input your desired password, a valid phone number, and your credit card details.

kajabi sign up step 1

They use this credit card to charge your account after your free trial period is over. They accept all major credit cards, including Visa, MasterCard, American Express, and Discover.

You can cancel, upgrade or downgrade anytime easily on their platform. Currently, they are offering a 14 day free trial with any of their plans.

Kajabi Pricing Summary

How much does Kajabi cost? Here is a quick recap of Kajabi pricing below.

  • Kajabi Basic plan costs you $149 per month
  • Kajabi Growth plan cost you $199 per month
  • Kajabi Pro plan costs you $399 per month

How Does Kajabi Pricing Compare with its Competitors?

Before going with Kajabi, it is essential to see Kajabi alternatives and their pricing. You will get many articles comparing Kajabi with other platforms like Kajabi vs Kartra, Kajabi vs Thinkific, Kajabi vs Teachable, or Kajabi vs ClickFunnels.

But it is not a fair comparison because some of these platforms do not have similar features like Kajabi.

Our research found that one of its closest competitors is Kartra, with similar features. Other competitors are Thinkific and Teachable if you are purely in online course creation and selling space. Let us compare their pricing with others.

Kajabi vs Kartra Pricing

Both Kajabi and Kartra are all in one platform, but Kartra has more advanced features than Kajabi.

Kartra offers 4 pricing plans called Starter, Silver, Gold, and Platinum. You will get a 25% discount on any plan if paid annually.

  • Starter plan – $99 per month ($79 per month if paid annually)
  • Silver plan – $199 per month ($149 per month if paid annually)
  • Gold plan – $299 per month ($229 per month if paid annually)
  • Platinum plan – $499 per month ($379 per month if paid annually)

See the full details of Kartra pricing here.

Kajabi vs Thinkific Pricing

Thinkific is an online course platform to create, sell and market your online courses. It offers many decent features but not at the level of Kajabi, and you will get almost everything in Thinkific except the email marketing tool.

Thinkific offers 4 plans Free, Basic, Pro, and Premier. You will get a 20% discount on any plan if paid annually.

  • Free plan – $0 per month
  • Basic plan – $49 per month ($39 per month if paid annually)
  • Pro plan – $99 per month ($79 per month if paid annually)
  • Premier plan – $499 per month ($399 per month if paid annually)

Kajabi vs Teachable Pricing

Like Thinkific, Teachable is also not a direct competitor of Kajabi because Kajabi is an all-in-one business platform. In contrast, Teachable is simply an online course platform to create and sell online courses and coaching.

Teachable has 4 plans Free, Basic, Pro and Business.

  • Free plan – $0 per month
  • Basic plan – $39 per month ($29 per month if paid annually)
  • Pro plan – $119 per month ($99 per month if paid annually)
  • Business plan – $299 per month ($249 per month if paid annually)

Which Kajabi Plan is Best For You?

Kajabi has everything you need. It includes online courses, websites, landing pages, payments, analytics, forums, email, and more in one platform.

Kajabi’s pricing and plans are adaptable and straightforward, contrasting some of its rivals. If you need many products, an enormous email list to import, or merely require many websites, the decision would be simple enough to make!

If you need advanced automation and affiliate programs to promote your brand, we suggest picking Kajabi’s growth plan. If not, the basic plan of Kajabi will suffice your needs.

Also, if you are looking for a reliable support system, we recommend you opt for Kajabi access with your selected Kajabi pricing plan.

Get your 14 days free trial and see what features are most important to you if you are just starting.

Kajabi Pricing FAQs

How much does Kajabi cost?

Kajabi offers 3 pricing plans: The Basic plan at $149 per month, The Growth plan at $199 per month and The Pro plan at $399 per month.

Which is better than Kajabi?

Each platform has its own edge, and choosing a platform entirely depends on your business needs and requirements. However, some of the top alternatives of Kajabi are Thinkific, Teachable, LearnWoods, and TalentLMS.

Which is better: Thinkific or Kajabi?

Kajabi is an all-in-one platform to grow your knowledge business, whether you want to sell digital products, create courses and coaching programs or launch a membership site. But if you are serious about growing your business around online courses at lower prices, then go for Thinkific.

Does Kajabi charge a transaction fee?

No, Kajabi Doesn’t charge any transaction fee if you sell products using their built-in payments.

How long is Kajabi free trial?

Kajabi offers a 14 day free trial with any of their plans.

Is Kajabi better than Kartra?

Both platforms are all-in-one platforms, but Kartra is a little cheaper and has more advanced features than Kajabi. Kartra also offers to sell physical products along with digital products. However, if you only sell digital products, then Kajabi is a more straightforward and easy-to-use platform.

What is the difference between Kajabi and Teachable?

Comparing Kajabi and Teachable is unfair because Kajabi is an all-in-one platform, whereas Teachable is just a learning management system. If you are a beginner and want a simple platform to create and sell your online courses, consider Teachable.

Is Kajabi university free?

Kajabi University is an online video training module from Kajabi that helps you learn their platform better. It is a kind of support element given with any plan of Kajabi for free.

Is there a free plan of Kajabi?

No, Kajabi doesn’t offer any free plan. However, you can test out all Kajabi features for free with their 14 days free trial.

What is included with Kajabi?

Many powerful tools and features are included with Kajabi like the online course, page builder, podcast recording, membership sites, real-time analytics, website builder, payment processor, email marketing tool, sales funnel builder, video hosting, landing pages, video streaming, and private community.

What is the difference between Kajabi and podia?

Kajabi is more towards course creation and selling, whereas Podia is an all-in-one business platform to sell courses, products, and memberships. However, the marketing and automation features of Podia are not powerful as Kajabi. But Podia is a more affordable platform than Kajabi.

Who uses Kajabi?

Kajabi is an all-in-one platform for course creators and is primarily used by individuals and companies in the professional training and coaching industry.


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